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The web site states the following, "Forbes Magazine has ranked Edge Sports Management as one of the top ten hockey agencies in the world." We saw that the web site also stated " Respectfully, Your Friend, Dan Boyle." It also said " Watch Dans retirement press conference. Where he gives a shout out to George Bazos thanking him for his guidance and support over the years. Edge Sports Management has helped me tremendously through all the ups and downs that a young player is faced with. They have supported me and guided me every step of the way46." The header had Edge Sports Management as the highest ranking optimized keyword. This keyword is followed by hockey agents, hockey player representatives, and sports management agency which isn't as urgent as Edge Sports Management. The other words edgesportsmanagement.com uses is hockey contract negotiation.